Design is how I solve problems, not just make things pretty.

I’m a Senior Product Designer and Frontend Developer with 16+ years of experience turning complex ideas into simple, human-centered solutions.

16+ years

Experience

16+ years

Experience

16+ years

Experience

16+ years

Experience

St Augustine, FL

Location

St Augustine, FL

Location

St Augustine, FL

Location

St Augustine, FL

Location

🤙 Available

Freelance

🤙 Available

Freelance

🤙 Available

Freelance

🤙 Available

Freelance

Work Experience

2024 — Present

Holman

Senior UX/UI Designer

• Co-creating a design system from scratch with 6 other designers. • Improved Vendor productivity by 58% with a new Vendor Portal to manage driveaway and delivery of new vehicles • Improved user experience by 72% with a new Support Center and Licensing application

2024 — Present

Holman

Senior UX/UI Designer

• Co-creating a design system from scratch with 6 other designers. • Improved Vendor productivity by 58% with a new Vendor Portal to manage driveaway and delivery of new vehicles • Improved user experience by 72% with a new Support Center and Licensing application

2023 — 2025

Carepool

Product Designer - Consultant

• Led end-to-end UX design for an accessible ride-sharing platform, improving usability and inclusivity for aging and disabled populations. • Conducted user interviews and usability testing to identify accessibility pain points and validate design solutions. • Collaborated with product managers, developers, and stakeholders to align features with compliance standards and user needs. • Created design prototypes and documentation to streamline handoff and ensure pixel-perfect implementation.

2023 — 2025

Carepool

Product Designer - Consultant

• Led end-to-end UX design for an accessible ride-sharing platform, improving usability and inclusivity for aging and disabled populations. • Conducted user interviews and usability testing to identify accessibility pain points and validate design solutions. • Collaborated with product managers, developers, and stakeholders to align features with compliance standards and user needs. • Created design prototypes and documentation to streamline handoff and ensure pixel-perfect implementation.

2024 — 2024

Assurant

Lead UX/UI Designer

• Led creation of an enterprise design system and documentation, streamlining workflows across 30+ designers and developers. • Partnered with developers to build and maintain a scalable component library, ensuring consistency and faster delivery. • Mentored junior designers and introduced DesignOps processes that improved communication, transparency, and design efficiency.

2024 — 2024

Assurant

Lead UX/UI Designer

• Led creation of an enterprise design system and documentation, streamlining workflows across 30+ designers and developers. • Partnered with developers to build and maintain a scalable component library, ensuring consistency and faster delivery. • Mentored junior designers and introduced DesignOps processes that improved communication, transparency, and design efficiency.

2022 — 2023

The St James

Senior UX/UI Designer and Frontend Developer

• Conducted user research and interviews to redesign the responsive website, driving 18% growth in engagement. • Developed a new online membership flow with Stripe integration, boosting sign-ups by 22%. • Built and maintained a design system, enabling efficiency and consistency across marketing and product teams. • Acted as bridge between design, marketing, and development to ensure seamless implementation.

2022 — 2023

The St James

Senior UX/UI Designer and Frontend Developer

• Conducted user research and interviews to redesign the responsive website, driving 18% growth in engagement. • Developed a new online membership flow with Stripe integration, boosting sign-ups by 22%. • Built and maintained a design system, enabling efficiency and consistency across marketing and product teams. • Acted as bridge between design, marketing, and development to ensure seamless implementation.

2020 — 2022

Florida Blue

Senior Product Designer and Frontend Developer

• Led user-centered redesign of a complex SCM SaaS platform, improving usability by 80%. • Drove the design process for 5 applications, from concept through production, across 8 domains. • Created and maintained an enterprise design system as part of a four-designer team. • Mentored junior designers and facilitated stakeholder and cross-functional alignment.

2020 — 2022

Florida Blue

Senior Product Designer and Frontend Developer

• Led user-centered redesign of a complex SCM SaaS platform, improving usability by 80%. • Drove the design process for 5 applications, from concept through production, across 8 domains. • Created and maintained an enterprise design system as part of a four-designer team. • Mentored junior designers and facilitated stakeholder and cross-functional alignment.

Services

UX Design

Enhancing user interaction for intuitive digital experiences

UX Design

Enhancing user interaction for intuitive digital experiences

UX Design

Enhancing user interaction for intuitive digital experiences

UX Design

Enhancing user interaction for intuitive digital experiences

Product Design

Conceptualizing and refining innovative product solutions

Product Design

Conceptualizing and refining innovative product solutions

Product Design

Conceptualizing and refining innovative product solutions

Product Design

Conceptualizing and refining innovative product solutions

Web Design

Designing user-friendly, visually captivating websites for clients

Web Design

Designing user-friendly, visually captivating websites for clients

Web Design

Designing user-friendly, visually captivating websites for clients

Web Design

Designing user-friendly, visually captivating websites for clients

Frontend Development

HTML, CSS, JavaScript and now Vibe Coding

Frontend Development

HTML, CSS, JavaScript and now Vibe Coding

Frontend Development

HTML, CSS, JavaScript and now Vibe Coding

Frontend Development

HTML, CSS, JavaScript and now Vibe Coding

Branding

Crafting visual identity for cohesive brand representation

Branding

Crafting visual identity for cohesive brand representation

Branding

Crafting visual identity for cohesive brand representation

Branding

Crafting visual identity for cohesive brand representation

Photography and Videography

Portrait, Lifestyle and Music Photography

Photography and Videography

Portrait, Lifestyle and Music Photography

Photography and Videography

Portrait, Lifestyle and Music Photography

Photography and Videography

Portrait, Lifestyle and Music Photography

Print Design

Developing creative visuals for printed materials and marketing

Print Design

Developing creative visuals for printed materials and marketing

Print Design

Developing creative visuals for printed materials and marketing

Print Design

Developing creative visuals for printed materials and marketing

darkmodeandwine.design

darkmodeandwine.design

darkmodeandwine.design